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Should I Stray From my Niche?

Should I stray from my niche? So, you’ve saturated the market with your best product, or someone has talked you into another product that will ‘sell like hotcakes’, or you’ve just gotten bored and think a new approach will breathe new life into your business. As I...

Define Your Niche and Work at It

You’ve heard the adage, “Define Your Niche, and Work at It”? As businesses grow, I’ve noticed a clear tendency to stray from this strategy. While there are many legitimate reasons to do so, be careful that you don’t dynamite your cash flow as a result. I have a client...

You Deserve to Get Paid! Don’t You?

You may find that I say this quite often, “You deserve to get paid!” Well, you do… don’t you? I can’t tell you how many of my clients don’t take a paycheck from their small business until we talk. Common wisdom suggests that there...